QUANTITATIVE RESEARCH WE PROVIDE

2insights Research is a full-service market research company in the UK and provides Quantitative Research and Data Collection Services in the UK and worldwide. Quantitative research is all about numbers and figures. It is used to quantify opinions, attitudes, behaviours, and other defined variables with the goal to support or refute hypotheses about a specific phenomenon, and potentially contextualize the results from the study sample in a wider population (or specific groups).

Quantitative research explicitly specifies what is measured and how it is measured in order to uncover patterns in, for example – behaviour, motivation, emotion and cognition. Quantitative data collection is considered to be much more structured than qualitative methods.

Our Core Quantitative research capabilities include:

Computer-Assisted Web Interviews (CAWI)

An Online Survey or Web Survey (CAWI – Computer Assisted Web Interview) is a quantitative data collection technique based on a questionnaire provided to the respondent with a link using online panel, or a website. It’s considered the most cost effective way to collect survey data, because you don’t need interviewers, devices or extra tools.

Computer-Aided Telephonic Interviews (CATI)

Our CATI team works closely with clients to understand the needs and accordingly the project is designed and executed. Our professionally trained and experienced CATI interviewers with a multilingual capability and our strong quality control team analyses every interview so that the client gets the highest quality deliverables.

Computer-Assisted Personal Interviews (CAPI)

2insights Research with its team of highly trained and experienced professionals has successfully designed and conducted many Computer Assisted Personal Interview with difficult to reach audiences where online methodologies are relatively less feasible but consumers and target respondents opinion and insights play a crucial role in decision making.

We have successfully conducted many CAPI kinds of research across the globe using our proprietary panel as well as through our trusted partners for B2B, B2C, Physicians Specialist, Allied Healthcare Professionals, KOL’s and C-level Executives. Being an ESOMAR member we follow the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics.

Crowdsource Survey

2insights Quantitative Research team is highly experienced in conducting the Crowdsource Survey. This technique helps in the collection of information, opinions, or other types of input from a big crowd or community over the internet. This method of data collection is quick and also cost-effective. Crowdsourcing allows for a relatively quick collection of data compared to data collection in the field. We utilize crowdsourcing tools such as Amazon Mechanical Turk (MTurk), Qualtrics and Facebook to reach the respondent for our quantitative research.

Central Location Test (CLT)

2insights Research with its team of highly trained and experienced professionals has successfully conducted Central location testing in Asia, Europe, Africa and North and South American regions.

We have conducted the following researches using Central location tests:

  • Products test
  • Scientific promotion aids the effectiveness
  • Packaging tests
  • Sensory testing
  • Concept test

In-Home Usage Testing (IHUT)

2insights Research with its team of highly trained and experienced professionals has successfully conducted In-home Usage Testing in Asia, Europe, Africa and North and South American regions.

Consumer Use Testing (CUT)

2insights Research with its team of highly trained and experienced professionals has successfully conducted Consumer Usages Test in Asia, Europe, Africa and North and South American regions.