Consumer Market Research

2insights is among the leading consumer market research companies in UK specialized in UK & International Consumer Market Research and Data Collection Services. We are a full-service market research company providing Qualitative Research and Quantitative Research in UK. We have vast experience in consumer packaged goods and the fast-moving consumer goods industry. At 2insights Research, we understand that consumer attitude, preferences, and future purchase intentions play a crucial role in success in CPG/FMCG industry.

2insights Research’s CPG/FMCG industry market research services specialize in delivering ad-hoc research services. We recommend the optimal qualitative and quantitative data collection methodology, sampling plan, and segmentation strategies based on individual project parameters which provide deep insight to our global clients in the CPG/FMCG industry.

Our Special areas of expertise include:

• Price Sensitivity Studies
• Product Development Strategies
• New Market Entry Strategies
• U&A, Segmentation, Decision Hierarchy, and Market Sizing
• Customer Loyalty, Satisfaction & Advocacy
• Explore the needs and expectations of various consumer segments
• Brand Development, Positioning, Testing & Tracking
• Conduct IDI ’s, Focus Groups to understand and develop the product concept

Being an ESOMAR member we follow the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics.